I’m Saskia; a freelance Copywriter and Editor with twenty years experience in magazines, newspapers, sponsored content, branding and marketing. I cut my lexical teeth as a magazine journalist working as a Beauty Writer at Hearst’s Good Housekeeping in London in my twenties. A passion for branding and concept creation led me to make the move into promotional writing. I worked as a Brand Solutions Editor and Conceptual Copywriter for BBC Magazines and The Guardian creating digital and print content for a variety of clients in the lifestyle, food and travel sectors for titles and websites spanning Observer Food Monthly, Lonely Planet Traveller, Radio Times, Olive, theguardian.com, Delicious and Observer Woman.
For the last thirteen years I have been freelance, specialising in beauty, wellness, travel and lifestyle. Clients include Space NK, Jo Loves, Liz Earle, Molton Brown, Nivea, Eucerin, Elemis, Stylist and Emerald Street, Kuoni, Condé Nast Traveller, Not On The High Street, Telegraph Create and Special Reports, ASOS.com, Victorinox and EFFEN Vodka.
In 2016, I launched my blog and website Live Gorge.com- a testament to my passion for the beauty, food and wellness arenas. It takes a 360 ° approach to living well and focuses on inspiring a healthy, balanced connection between mind and body. In summer 2025 I will launch my new online content platform Arise + Thrive; a space dedicated to building emotional resilience, navigating grief and moving forward after life’s challenges.
Copy is the creative key to unlock the power and potential in your brand. And that’s where I come in. Let me help you create a unique tone of voice and fresh, directional words that engage your target consumer, increase sales, build brand awareness and drive brand loyalty.
